I have decided after much intellectual thought that the choice of President of the United States of America finally comes down to one crucial thing - hair. A guy or gal has just got to have a good head of hair to stand a chance of entering the White House as Chief Resident. And by good head of hair I don't mean lots of it, I mean styled in a way that smacks of Hollywood or breeding. Which is why I don't yet eliminate Rick Perry from my personal list of potential "Most Powerful Man in the World" candidates. He has a lovely sort of hmmm my hair is so well looked after, so shampooed, so well... beautiful, and along with the rather craggy looks and instant smile, he could pass muster as a lead character in a TV or film blockbuster. The American voting public likes a looker and Perry is a looker. Trouble is, every time he opens his mouth wide enough to emit a few chosen words, he generally finds the part of his body which is furthest from his lips (foot) gets firmly stuck between his teeth. The Washington newspaper boys and broadcasting know-alls don't give an inch. Never mind his hairdo, if he says he's going to shoot every illegal immigrant who comes across the Mexican border - hurray, says a lot of rednecks - or that he'd bomb Iran the first moment he has to summon the generals to the Situation Room, then the wiseguys, especially from the liberal press, are going to hammer him. So Mr Perry, I've got a piece of advice for you. Just show off your hair, keep smiling but saying NOTHING. You'll win!
There's no one else really in the hair stakes who can match up to his shampoo. Newt Gingrich - excuse me, with a name like that you can only be a guardian of reptiles at the Washington Zoo - has hair but like the rest of him it doesn't look as if he has given it sufficient care and attention. Mitt Romney's hair looks like one of those fancy barber numbers. You know the ones. You walk past a hairdresser's and in the window are a bunch of pictures of previously satisfied clients. The haircuts are all what I would call "police inspector" style. Slightly pouffy, not a hair out of place and never moves in the wind. Well we know enough about Mitt or is it Mutt Romney by now to know that he will be the most boring president since Gerald Ford or Jimmy Carter, although at least the latter had his peanut farms. The two women who have either entered the race or not entered the race, ie Michele Bachmann and Sarah Palin, both have nice locks (I said locks not looks) but Michele is too small and Sarah who would have absolutely wowed both Nicholas Sarkozy and Vladimir Putin (can you imagine President Putin meeting President Palin for the first time, he'd be stripped to the waist and riding his stallion before you could say Pass ze Vodka Darrrleeng), decided that after failing to find anyone who wanted to be her Vice-President she might as well pull out and stick to showbiz.
Re hairstyles, I don't need to mention Donald Stretchover Trump. You can't be President of the USA with such unreliable hair. Standing in a howling wind reviewing the guard of honour, every photographer would have a field day. Now John Huntsman, the former ambassador in Beijing, has quite nice hair, but it doesn't look as if he knows how to project this asset. Put your fingers through it nonchalently before you do your next 60 Minutes interview, Mr Huntsman. The women will love it.
The great presidents have all had distinctive hair: Kennedy of course, enviably thick and brown and eminently suited to his boyish good looks, Reagan, well not exactly I must have his hair type of hair, somewhat rigid and strangely coloured and immovable, but nevertheless sort of Clark Gableish lacquered and ready to go. Big Bill Clinton has pretty pretty hair and until he grew a radish on the end of his nose looked pretty good too. Enough said of Our Bill. Eisenhower had very boring hair but there are those, particularly in these oh so much smarter days,who believe that he wasn't a great president anyway. He won the war - excuse me, it was Churchill and Monty who won the war! - and rescued Private Ryan but as a president he was no George Washington. In fact Mr Washington, who formerly fought on the side of the British in the Indian/French war of the 1880s, turned out to be an even better general too. Sorry Ike. I'm not going to even bother remind you of the hairstyles of Richard Nixon, LBJ and aforementioned Jimmy Carter. But none of them was great presidents, so I think I have proved my point to a degree.
Today, a decent hairstyle is crucial to enter the White House. Obama looks pretty damned cool wherever he goes, and has always gone for the short crop. Always wears dark clothes, too, I notice. Hollywood has definitely got into his bones. So on the basis of what I have been arguing, in a rather historic manner if I may say so, Obama has got his rivals by their short and curlies. He wins by having the cutest hair. Rick Perry's hair will take him far but not far enough. So it's Romney's Chief Inspector look or Gingrich's mess. I'll go for Chief Inspector Romney against Denzil (Washington) Obama. The only chance Romney has of winning will be if he asks his hairdresser for a Number One and go for the Marine look. But John McCain tried that - well he didn't try, he was a tough nut anyway - and it didn't do him much good after he decided to ask Sarah Palin to be his vice-presidential running mate. Whoops, both feet right down the gullet!
On a less serious note, I have discovered over the years that generals who get anywhere being generals are the ones who are the most media-savvy. One trick is to find out as quickly as possible the first name of the reporter/broadcaster you're talking to and then drop his/her name into the interview as often as possible. It makes the interviewer feel good and the interviewee feel smug. A classic warning, though, please make sure you have got the name right before you repeat it several times. A frightfully important general in a video briefing from Baghdad to the Pentagon Press Corps last week was a prime example of this dangerous pitfall. Admittedly, he did have the excuse of trying to pick up our names from a rather faint and crackly line. Amazing really, 21st Century communications and yet at times it was like that wonderful sketch in Blackadder when Captain Blackadder claims not to be able to hear the orders from his general to charge the German trenches: "Bzzzz psssst vooip vooip, oops, sorry the line is gone kaput!" Well, here's a smattering of the exchanges between the US general in Baghdad and the Pentagon Boys and Girls in the media briefing room.
"Hi General. Justin Fishel with Fox News blaa blaa blaa...."
"Yeah, Jeff, thanks for the question.........As you well know, Jeff, there are blaa blaa blaa."
"General, Nathan Hodge at the Wall Street Journal....blaa blaaa blaa."
"Yeah, Marvin, that's a great question...blaa blaa blaa."
"Hi General, it's Courtney Kube from NBC News....blaa blaa."
"Yeah, Coral.... blaaa blaaa."
By now we're all in hysterics, including the Pentagon Press Secretary. It doesn't matter whether the general declares world war or announces he's joining the insurgents, we ain't listening. We're just dying to hear the next whoops moment. The next questioner is Viola Gienger from Bloomberg News. I think someone must have whispered into the general's ear because he made no attempt to repeat her first name, let alone her surname. But he did say: "That's a very very good question". Which was followed by the blandest answer which didn't address Ms Gienger's question but at least he didn't call her Burt or George. For the record, when Mike Evans of the London Times asked the general a question, he replied: "Well, number one, Mike, thanks for that question blaa blaa blaa." Hurray, Mr General, you've done it. All that media-savvy work has paid off!!! After it was all over some of us gathered round George Little, the Press Secretary, to discuss something very serious until I asked him: "Jim, can you tell us blaa blaa blaa?" A burst of laughter from all assembled, including George/Jim Little.